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COMMUNITY RELATIONS

Regardless of the caliber or the range of its business activity, every company has its own “neighborhood”. The undeniable intricacies of the relationships between local communities and the companies operating in their region, have repeatedly shown that even minor actors can positively or negatively influence the implementation of large-scale corporate plans.

Strengthening bonds with local communities is a priceless asset in enhancing corporate reputation and facilitating development while at the same time shielding it against possible crises.

At *aea we design programs which strengthen ties with neighboring communities, focusing on enhancing the “locality” value of the corporate entity. Through implementing area-specific, public benefit initiatives and through the continuous and consistent briefing of local authorities and media outlets on corporate news and developments, we aim at ensuring a harmonious, coexisting, win-win relationship between all interested parties.

Strategic local communication | Audience selection (local authorities, organizations, special interest groups) | Development of relations with local authorities, institutions, entities | Consulting regarding local crises, reactions, “opposition” | Media presence (managing local media, tailor-made appearances) | Local brand management |Events (invitation of authorities, local deliveries) | Press Office (press lists, publicity, monitoring) | Local CSR campaigns
Strategic local communication | Audience selection (local authorities, organizations, special interest groups) | Development of relations with local authorities, institutions, entities | Consulting regarding local crises, reactions, “opposition” | Media presence (managing local media, tailor-made appearances) | Local brand management |Events (invitation of authorities, local deliveries) | Press Office (press lists, publicity, monitoring) | Local CSR campaigns